About 4 Paw Friend — built on a lifelong love of dogs

The 4 Paw Friend story: founded in January 2025 by Joe and his business partner, 20 months established, 122+ clients and 250 to 300 dog walks a week across South London.

Our story

Built on a lifelong love of dogs.

4 Paw Friend was founded in early January 2025 by Joe and his business partner — two best friends and lifelong dog lovers — with a simple mission: to take the stress out of your day, and give your dog the time of their life.

5.0Rated 122+ reviews
122+Amazing clients
250–300Walks per week
20Months established

★★★★★

“Joe and the team have been amazing with Hugo. He’s benefitted greatly from socialising with other people and dogs, and never has a bad day with 4 Paw. If I could rate them higher I would.”

— Michael Knott, South London

From just a website, Joe built a fully integrated booking system, followed by our iOS and Play Store app — making it easier than ever to book, manage and track your dog’s walks on the go.

Today, Joe proudly owns the business outright, and we complete over 250 to 300 walks every week for an incredible client base of over 150 clients across South London.

We don’t believe in contracts — you can book as much or as little as you want. It’s all about flexibility, trust and building long-term relationships with our clients and their dogs.

We have a fantastic team, three branded vehicles (with another new one in the pipeline), and big plans to expand further across South London in the coming months. Our long-term goal is to cover more of South, East and West London.

Our business is thriving, and at the heart of it all is one simple thing: the love and care we have for dogs.

  • Our App

    iOS & Android — book, manage and track walks on the go.

  • Our Team

    A passionate, experienced and trusted team. Meet the crew.

  • Our Vehicles

    3 branded vans, with another new one in the pipeline.

  • Our Growth

    Expanding further across South London, with long-term plans to cover South, East and West London.

Book a free meet & greet

Why choose 4 Paw Friend — more than just dog walking

Why choose 4 Paw Friend: fully insured and DBS-checked walkers, pick up and drop off, live updates after every walk, same day booking, enrichment walks and annual beach trips. Book now with 4 Paw Friend View our dog walking services Register today

Why choose 4 Paw Friend

More than just dog walking… It’s a family.

We’re not a faceless agency. We’re a local, independent South London business built on trust, flexibility and a genuine love for dogs. Every dog is known by name, every owner is treated like family, and every walk is taken seriously.

Fully Insured

Complete peace of mind with full public liability cover.

DBS Checked

All team members verified and trained.

Easy Online Booking

Book, manage and pay instantly via our website or app.

Pick Up & Drop Off

We come to you — saving you time and hassle.

Live Updates

Photos and messages after every walk.

Same Day Booking

Need a last minute walk? No problem.

Annual Beach Trips

Unforgettable adventures for our doggy family.

Enrichment Walks

Structured, stimulating walks that keep dogs happy, healthy and tired.

24/7 Support

We’re always on hand for our clients — whenever you need us.

★★★★★

“4 Paw have been a game changer for us. Reliable, friendly and our dog absolutely loves them!”

— Sarah Taylor, South London

Our future

Bigger walks. Happier dogs. Across London.

We’re continuing to grow across South London with even bigger plans ahead. In the coming months we’ll be expanding further across South London, and our long-term goal is to cover more of South, East and West London — bringing our trusted, high-quality dog walking service to even more dogs and their owners.

Five happy dogs wearing blue 4 Paw Friend bandanas after a group walk in South London.

Or do it all from the app — free on iPhone and Android.

The 4 Paw Friend team with their dogs in front of the branded vans in South London.

About 4 Paw Friend

Built on a
lifelong love
of dogs

Founded in early January 2025 by Joe and his business partner — two best friends and lifelong dog lovers — with a simple mission: to take the stress out of your day, and give your dog the time of their life.

Book a free meet & greet → Meet the team

Fully
insured
DBS
checked
7 days
a week
No
contracts

Founded January 2025. No contracts. Fully insured. DBS checked. Seven days a week. Door to door.

5.0Rated 122+ reviews
122+Amazing clients
250–300Walks per week
20Months established

Our story

Built on a lifelong
love of dogs

A 4 Paw Friend walker shaking paws with a labrador in a South London park.
Every dog known by name.

4 Paw Friend was founded in early January 2025 by Joe and his business partner — two best friends and lifelong dog lovers — with a simple mission:

To take the stress out of your day, and give your dog the time of their life.

From just a website, Joe built a fully integrated booking system, followed by our iOS and Play Store app — making it easier than ever to book, manage and track your dog’s walks on the go.

We don’t believe in contracts — you can book as much or as little as you want. It’s all about flexibility, trust and building long-term relationships with our clients and their dogs.

  1. January 20252dogsTwo best friends, two customers, and a lifelong love of dogs.
  2. April 202520dogsTwenty on the books, just three months in.
  3. July 202535dogs
  4. October 202542dogs
  5. January 2026112dogs
  6. April 2026125dogs
  7. July 2026The big oneJoe buys his business partner out and owns 4 Paw Friend outright — and a new vehicle joins the fleet.
  8. August 2026Built in house4 Paw Friend launches its own app on the App Store and Google Play — designed and built in house.
  9. Today150clientsAcross South London, and 250 to 300 walks every week.

Our business is thriving, and at the heart of it all is one simple thing: the love and care we have for dogs.

“Joe and the team have been amazing with Hugo. He’s benefitted greatly from socialising with other people and dogs, and never has a bad day with 4 Paw. If I could rate them higher I would.”

— Michael Knott, South London

What we have built

More than
a dog walk

Our AppiOS & Android — book, manage and track walks on the go.

Our TeamA passionate, experienced and trusted team. Meet the crew.

Our Vehicles3 branded vans, with another new one in the pipeline.

Our GrowthExpanding further across South London, with long-term plans to cover South, East and West London.

Why choose 4 Paw Friend

More than just
dog walking…
It’s a family.

We’re not a faceless agency. We’re a local, independent South London business built on trust, flexibility and a genuine love for dogs. Every dog is known by name, every owner is treated like family, and every walk is taken seriously.

Fully InsuredComplete peace of mind with full public liability cover.
DBS CheckedAll team members verified and trained.
Easy Online BookingBook, manage and pay instantly via our website or app.
Pick Up & Drop OffWe come to you — saving you time and hassle.
Live UpdatesPhotos and messages after every walk.
Same Day BookingNeed a last minute walk? No problem.
Annual Beach TripsUnforgettable adventures for our doggy family.
Enrichment WalksStructured, stimulating walks that keep dogs happy, healthy and tired.
24/7 SupportWe’re always on hand for our clients — whenever you need us.

A spaniel in a pink harness on a 4 Paw Friend walk in South London. A cockapoo mid-walk with 4 Paw Friend in South London. A dog carried by a 4 Paw Friend walker in a South London park.
A 4 Paw Friend walker holding a small dog in a South London park.
Treated like family.

“4 Paw have been a game changer for us. Reliable, friendly and our dog absolutely loves them!”

— Sarah Taylor, South London

Our future

Bigger walks.
Happier dogs.
Across London.

We’re continuing to grow across South London with even bigger plans ahead. In the coming months we’ll be expanding further across South London, and our long-term goal is to cover more of South, East and West London — bringing our trusted, high-quality dog walking service to even more dogs and their owners.

Five dogs in 4 Paw Friend bandanas. Happy dogs, happier lives.

South London’s trusted pet care team

Come and meet us
first

No contracts. Ever.

Book now → View our services Register today Or just give us a ring07777 791 440

Scroll to Top